AI Insights · Timothy · January 2022
Top 5 Fashion Games on Android in Germany Q4 2021
Explore the performance trends of the top 5 fashion games on Android in Germany during Q4 2021, including download, revenue, and active user metrics.
The fourth quarter of 2021 saw intriguing performance trends among the top fashion games on the Android platform in Germany. Here’s a look at how the top 5 apps fared in terms of weekly downloads, revenue, and active users, based on data from Sensor Tower.
Love Fantasy: Match & Stories from Long-WINd experienced impressive growth. Weekly downloads started at 366 in mid-October and surged to over 105K by the end of December. This growth was mirrored in its revenue, which climbed from a modest $50 at the end of September to approximately $1.1K in the final week of December. Weekly active users also saw a significant increase, rising from 2.3K in late September to nearly 168K by year-end.
Get Lucky: Run To The Pool by Homa displayed a downward trend in downloads, starting at 72.5K in late September and dropping to about 14.6K by the end of December. The app’s active user count followed a similar pattern, decreasing from around 95K to 25K over the same period.
Hair Challenge from Rollic Games maintained relatively stable download numbers, hovering around 20K throughout the quarter, with a peak of 27.3K in the last week of December. Revenue remained low, fluctuating between $0 and $16. Weekly active users saw a slight decline from 84.1K in late September to approximately 80K by the end of December.
Makeup Artist: Makeup Games by FunLanding Game Studio had a varied performance. Downloads dropped from 35.4K at the end of September to around 13.8K by the end of December. Revenue also fluctuated, peaking at $84 in mid-October and then tapering off to $0 by the end of the year. Active users decreased from 47.4K in late September to about 21.7K in December.
Hair Dye from CrazyLabs LTD showed mixed results. Weekly downloads started at 10.7K in late September, peaked at 24.4K in mid-November, and ended at 21.7K in December. Active users followed a similar trend, starting at 44.1K, peaking at 78.4K, and ending at 70.9K by the end of December.
These insights are based on Sensor Tower data, where more detailed analytics can be found.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2022